Instead of putting the money earned from their federal tax cuts back into their own pockets, the Patagonia outdoor clothing brand has announced that they will be donating it all to organizations fighting climate change.
According to a letter that was published on the LinkedIn profile of Patagonia CEO Rose Marcario, the company saved $10 million in corporate tax cuts that were implemented last year – and they will be donating it all to groups that are “committed to protecting air, land and water and finding solutions to the climate crisis.”
“In this season of giving, we are giving away this tax cut to the planet, our only home, which needs it now more than ever,” writes Marcario.
“Far too many have suffered the consequences of global warming in recent months, and the … response has so far been woefully inadequate.”
This is not the first time that Patagonia has gone the extra mile for the environment – in 2016, the company donated all of its Black Friday income to conservation groups; in 2014, the company converted its entire collection to fair trade-certified products; and in 2009, they started paying their employees to bike to work.
More recently, Patagonia made it onto PEOPLE’s list of the 50 best companies that are caring for their communities, employees, and the world – and this $10 million donation is just further evidence that they are definitely deserving of that title.
Pay The Positivity Forward By Sharing The Good News To Social Media – Photo by Drew Smith
So, Patagonia has 1000 employees. I certainly believe this would have been a much better story if the CEO decided to give each and everyone of their employees a $10,000 Holiday Bonus. I know those 1000 people would agree that would be a MUCH better way to spend the tax break the company received. IMHO of course…
So, tell us what the Christmas bonuses for employees amounted to this year? Opinion is fine. Facts are more valuable.