Thanks to the kindness of a generous donor, children 12 and under will now be able to visit the Milwaukee Art Museum (MAM) for free.
The gift of $3.5 million was given anonymously but with instructions to establish an endowment supporting child attendance at the museum.
The donor “shared fond memories of visiting the museum with their family throughout their life” and “expressed their wish for the endowment to foster similar experiences for future generations of families,” according to the museum’s Tuesday announcement.
“This wonderful gift is a celebration of the way that philanthropy can have a significant and lasting impact for generations,” MAM chief development officer André Allaire said in the news release.
“Every day, our youngest museum visitors will be able to access, engage with, and learn from world-class exhibitions and programs free of charge thanks to the generosity of an individual who believes in the power of art to strengthen our community.”
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Children ages 12 and under will have free access not only to the museum’s collections, but also its exhibitions and youth and family programs.
At the moment, MAM’s exhibitions include a collection of photography, images, and videos from American image artist Robert Longo, entitled Acceleration of History, and a collection of woodblock prints from the Baltimore-based artist, wife, mother, and educator LaToya M. Hobbs.
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“Since our earliest days as an institution, the Milwaukee Art Museum has provided free educational experiences for children,” said Marcelle Polednik, the MAM director. “The endowment established from this inspirational donation will keep that tradition alive for future generations of the communities we serve.”
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