orlando-bloom-unicef-india.jpgHollywood actor Orlando Bloom will be working to make the world a better place for young people as he steps into his new role as Goodwill Ambassador for the United Nations Children’s Fund (UNICEF).

Mr. Bloom, who has starred in the highly successful “Lord of the Rings” and “Pirates of the Caribbean” films, was appointed by UNICEF in recognition of his commitment to the rights of children worldwide.

“We are proud to have Orlando Bloom as one of the strong voices for vulnerable children,” said the agency’s Executive Director, Ann M. Veneman.

The Hollywood actor has already experienced firsthand the work carried out by UNICEF in Nepal, Russia and Bosnia and Herzegovina.

On his first visit to Nepal in 2007, Orlando was able to see how UNICEF’s water and sanitation programmes benefit local families, and he spoke about the importance of education. In addition, he agreed to perform a small role in the local school radio production after being asked by the students.

Bloom says he looks forward to working with UNICEF – which is on the ground in over 150 countries and territories – as it continues to make the world a better place for children.

“UNICEF doesn’t just deliver humanitarian aid, which is what they are known for all over the world. They also educate and provide tools which help women and children face challenges specific to their own lives,” he stated. “I look forward to learning more and to supporting UNICEF any way I can.”

Mr. Bloom joins a growing list of luminaries lending their star power to raise awareness of children’s issues, including tennis player Roger Federer, pop singer Shakira, footballer David Beckham and actor Jackie Chan.

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